Yongbaichao New Retail (Shenzhen) Co., Ltd. (referred to as Yongbaichao), established in September 2020, is a new retail e-commerce enterprise oriented by the great health industry base on the social commerce. Its headquarters is located in Shenzhen, the first special economic zone and internationalized city of China's reform and opening-up, and has started its listing journey in the United States since 2021.